{"id":1229,"date":"2016-05-26T15:19:00","date_gmt":"2016-05-26T14:19:00","guid":{"rendered":"http:\/\/actubusinessangels.com\/?p=1229"},"modified":"2016-05-26T15:19:00","modified_gmt":"2016-05-26T14:19:00","slug":"therapeutes-com-leve-180-000-euros-aupres-de-paris-business-angels","status":"publish","type":"post","link":"https:\/\/www.franceangels.org\/en\/article\/therapeutes-com-leve-180-000-euros-aupres-de-paris-business-angels\/","title":{"rendered":"Therapeutes.com accompagn\u00e9e par Paris Business Angels l\u00e8ve 180 000 euros"},"content":{"rendered":"

Le site de prise de rendez-vous m\u00e9dicaux sp\u00e9cialis\u00e9 dans les m\u00e9decines douces r\u00e9ussit \u00e0 recruter des professionnels rapidement et \u00e0 faible co\u00fbt.<\/strong><\/p>\n

Therapeutes.com<\/a>, qui avait lev\u00e9 200 000 euros en 2014<\/a>, vient de boucler un nouveau tour de table de 180 000 euros aupr\u00e8s du fonds Nurode Invests et de Business Angels dont Paris Business Angels. Le site de prise de rendez-vous chez des th\u00e9rapeutes de m\u00e9decine douce va investir pour ajouter un agenda \u00e0 la prise de rendez-vous en juillet (aujourd’hui, les internautes proposent trois cr\u00e9neaux et le th\u00e9rapeute en valide un) et pour investir en marketing.<\/p>\n

La soci\u00e9t\u00e9 recense 1 300 praticiens dans onze cat\u00e9gories de m\u00e9decine douce. Elle s’appuie sur un journal en ligne, Lemag.therapeutes.com<\/a>, comme relai \u00e9ditorial. A eux deux, les sites recensent 300 000 visiteurs uniques par mois, revendique la soci\u00e9t\u00e9.<\/p>\n

Classement d’avis par pathologies<\/h2>\n

Jusqu’ici, Therapeutes.com<\/span> facturait une commission fixe aux th\u00e9rapeutes pour chaque premi\u00e8re consultation (acquisition client). Mais le site va bient\u00f4t basculer, comme nombre de ses concurrents de la prise de r\u00e9servation de rendez-vous m\u00e9dicaux, \u00e0 un abonnement. Il co\u00fbtera 20 \u00e0 30 euros par mois, “selon les r\u00e9sultats d’une phase d’A\/B Testing”, pr\u00e9cise Thibaut Fitoussi, CEO.<\/p>\n

La soci\u00e9t\u00e9 compte quatre collaborateurs et vise la rentabilit\u00e9 dans huit mois. “Notre recrutement de praticiens cro\u00eet de pr\u00e8s de 20% par mois et notre audience de 15%”, se r\u00e9jouit Thibaut Fitoussi.<\/p>\n

“Nous avons \u00e9t\u00e9 approch\u00e9s par deux gros concurrents”<\/p><\/blockquote>\n

Therapeutes.com<\/span> pr\u00e9pare un d\u00e9veloppement majeur en recueillant des avis sur les th\u00e9rapeutes (autoris\u00e9, contrairement aux m\u00e9decins) par pathologie. “Dans le domaine des m\u00e9decines douces, qui n’est pas r\u00e9gul\u00e9, les avis sont tr\u00e8s importants, souligne le CEO. En en classant les avis par pathologie, et non pas par praticien, nous allons par exemple pouvoir dire \u00e0 l’internaute qui est le meilleur th\u00e9rapeute pour soulager un mal de dos.”<\/p>\n

Surtout, Therapeutes.com<\/span> assure que son point fort r\u00e9side dans sa strat\u00e9gie d’acquisition de praticiens -le nerf de la guerre pour tous les sites de prise de rendez-vous m\u00e9dicaux en ligne, comme Doctolib, MonDocteur ou Pages Jaunes. “Nous n’avons pas besoin d’innombrables commerciaux pour recruter des th\u00e9rapeutes, comme nos concurrents, car nous avons trouv\u00e9 le bon canal d’acquisition et le message ad\u00e9quat pour recruter en ligne, apr\u00e8s avoir test\u00e9 plus de 50 combinaisons, assure Thibaut Fitoussi. En novembre, nous avons recrut\u00e9 200 th\u00e9rapeutes pour un co\u00fbt d’acquisition tr\u00e8s faible.” Le CEO assure avoir \u00e9t\u00e9 approch\u00e9 par deux gros concurrents du secteur souhaitant le racheter. “Une telle op\u00e9ration n’est pas au programme, mais nous travaillons sur un partenariat”, se contente-t-il de r\u00e9v\u00e9ler.<\/p>\n

 <\/p>\n

Retrouvez l\u2019article sur le Journal du Net en cliquant ici<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Le site de prise de rendez-vous m\u00e9dicaux sp\u00e9cialis\u00e9 dans les m\u00e9decines douces r\u00e9ussit \u00e0 recruter des professionnels rapidement et \u00e0 faible co\u00fbt.<\/p>\n","protected":false},"author":114,"featured_media":1235,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false},"categories":[85,86],"tags":[63,78,75,76],"yoast_head":"\nTherapeutes.com accompagn\u00e9e par Paris Business Angels l\u00e8ve 180 000 euros - France Angels<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.franceangels.org\/article\/therapeutes-com-leve-180-000-euros-aupres-de-paris-business-angels\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Therapeutes.com accompagn\u00e9e par Paris Business Angels l\u00e8ve 180 000 euros - 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