{"id":14504,"date":"2022-03-23T10:11:44","date_gmt":"2022-03-23T09:11:44","guid":{"rendered":"https:\/\/actubusinessangels.com\/?p=14504"},"modified":"2022-03-23T10:11:44","modified_gmt":"2022-03-23T09:11:44","slug":"sortie-de-kampn","status":"publish","type":"post","link":"https:\/\/www.franceangels.org\/en\/article\/sortie-de-kampn\/","title":{"rendered":"Sortie de Kamp’n"},"content":{"rendered":"\n

Accompagn\u00e9 par OpportunIT<\/a><\/strong>, Digitaleo<\/a><\/strong> sp\u00e9cialiste du marketing local annonce le rachat de la soci\u00e9t\u00e9 Kamp\u2019n<\/a><\/strong>. Les fonds et Business Angels, Smalt Capital et Provence Angels<\/strong><\/a> c\u00e8dent leur participation dans Kamp\u2019n \u00e0 Digitaleo.<\/p>\n\n\n\n\n\n\n\n

Digitaleo, expert en campagnes marketing locales (marketing direct, r\u00e9seaux sociaux, pr\u00e9sence management, avis clients), vient d\u2019acqu\u00e9rir la soci\u00e9t\u00e9 Kamp\u2019n. Bas\u00e9e \u00e0 Paris et Marseille, l\u2019entreprise de plus de 20 personnes a d\u00e9velopp\u00e9 une plateforme SaaS sp\u00e9cialis\u00e9e en gestion de campagnes Social Ads et Google Ads multi-locales permettant la r\u00e9colte de donn\u00e9es pour automatiser et contextualiser les publicit\u00e9s en fonction du contexte local. Gr\u00e2ce \u00e0 cette croissance externe, les deux entreprises vont proposer une offre logiciel et serviciel tout-en-un sur tous les canaux de la communication digitale et locale.<\/p>\n\n\n\n

Ce rapprochement \u00e9tait une suite logique, la plateforme de Kamp\u2019n est la plus puissante du march\u00e9 pour g\u00e9rer les campagnes sponsoris\u00e9es multi locales sur Facebook et Google. Kamp’n dispose d’une compl\u00e9mentarit\u00e9 des savoir-faire des \u00e9quipes, des synergies commerciales et techniques possibles. L\u2019entreprise est la jumelle de Digitaleo, mais sur le segment compl\u00e9mentaire des campagnes publicitaires. Les deux plateformes d\u00e9sormais connect\u00e9es permettent aux enseignes d\u2019actionner des campagnes depuis le si\u00e8ge ou depuis un point vente. Celle de Digitaleo permet aux enseignes de g\u00e9rer leur marketing direct (email, SMS, print, message vocal etc..), leur pr\u00e9sence en ligne, la gestion des contenus sur les r\u00e9seaux sociaux, mais aussi leurs avis clients. Sur le m\u00eame principe, la plateforme de Kamp\u2019n g\u00e8re des campagnes sponsoris\u00e9es multi locales sur Facebook, Instagram et Google.<\/p>\n\n\n\n

Comptant au total 90 employ\u00e9s, Digitaleo et Kamp\u2019n envisagent le recrutement d\u2019une dizaine de salari\u00e9s en 2022 et ambitionnent de passer d\u2019un chiffre d\u2019affaires consolid\u00e9 pr\u00e9vu \u00e0 11 M\u20ac de revenus r\u00e9currents en 2022 \u00e0 15 M\u20ac en 2024 via la croissance organique, gr\u00e2ce \u00e0 des investissements r\u00e9guliers, tout en assurant un EBITDA en croissance.<\/p>\n","protected":false},"excerpt":{"rendered":"

Accompagn\u00e9 par OpportunIT, Digitaleo sp\u00e9cialiste du marketing local annonce le rachat de la soci\u00e9t\u00e9 Kamp\u2019n. Les fonds et Business Angels, Smalt Capital et Provence Angels c\u00e8dent leur participation dans Kamp\u2019n \u00e0 Digitaleo.<\/p>\n","protected":false},"author":114,"featured_media":14512,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false},"categories":[160,82,60],"tags":[787,788,566,121],"yoast_head":"\nSortie de Kamp'n - France Angels<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.franceangels.org\/article\/sortie-de-kampn\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sortie de Kamp'n - France Angels\" \/>\n<meta property=\"og:description\" content=\"Accompagn\u00e9 par OpportunIT, Digitaleo sp\u00e9cialiste du marketing local annonce le rachat de la soci\u00e9t\u00e9 Kamp\u2019n. 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